Select Work Samples

“Writing is like putting together Ikea furniture. There’s a right way to do it, but nobody knows what it is.”

-Paulette Perhach


Websites Written


Paid articles published


Average reads per client/month

Catalyst Game Labs

As an editor on retainer, I review, revise, and improve full-length novels, game manuals, and play systems set in the Shadowrun universe. From inception to publication I ensure the printed word is not only correct, but engaging.

Idea Booth

As the Head Editor for a visionary digital creative think tank, I was responsible for managing client relations, quick project turnaround times, and a team of experienced writers from the Chicago area. Our writing contibuted to Idea Booth’s award-winning content.

Datum Alloys

Datum Alloys, a multi-national technology company, needed a new website, new branding, and weekly content published online focused on tech, finance, and policy.



Working closely with advertising visionaries Ron Gibori and Mark Beeching, I helped write and craft messaging for Blinding Glimpse of the Obvious


Idea Kitchen

Both national chains, Michelin Star chefs, and Chicago startups needed the eye-popping advertising only Idea Kitchen could bring. I helped craft social copy and website branding for all.


The House

A brand new concept for ACT prep and student performance. I helped craft the brand deck and launch campaign for The House



An innovative new company needed a brand new website and promotional materials in digital and physical forms for schools and businesses. They needed it to be persuasive, descriptive, and (most importantly) fun.


A financial services company needed to hit the ground running by convincing high-profile banks and investors to fund them. They wanted to stand out while presenting a safe and reliable investment opportunity.

Big Red

Copy for a revolutionary marketing and branding agency, explaining the origin of the name and setting the tone for the site.


As the marketing content writer for RRD, I was responsible for writing and editing content for the company blog, executive articles, thought leadership, email campaigns, press releases, physical and digital marketing collateral, and everything else that needed words.

Ry Fry Group

Ry Fry Group leads the home-based-business industry with its On-Demand RFG Training Platform, LV Coaching. Ry Fry needed inspirational, educational, and memorable speeches from five minutes to an hour for events in North Carolina and Barcelona.

United Nations Association of Chicago

As the Communications Director for the United Nations Association of Chicago, I am responsible for all external communications, website development, and copy for all branded formal and informal marketing and communication material. Plus I make it interesting!


Website copy for a new, exciting axe-throwing business required writing to engage new customers, and generate buzz following launch.


Examples of personal branding for executives and senior managers of IdeaBooth, Datum Alloys, BBMC, Paramount Bank, and Chicago Tribune, published on Medium, Inc., LinkedIn, and Huffington Post.


Contracted for two weeks, I worked with the client’s advertising agency to create a new tagline and marketing campaign for a new communications cloud software system. Out of hundreds of options, the client selected my campaign and ran it with success. Collateral included articles and case studies.


A new website, directed toward investors, highlighting the technology, and the opportunity for new solar-powered innovation in India.



A series of interviews for the Bench-to-Bedside blog required complicated medical concepts condensed into easy-to-understand blog posts.


Samples of articles ghostwritten for publications, for the purpose of promoting a particular brand, idea, or personality. Articles have been published on Inc., Huffington Post, and others.

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